EFFECT FROM THE ACADEMIC YEAR 2013 - 2014

ME 411

ENTREPRENEURSHIP

                                                                          (ELECTIVE –II)

Instruction                                                                                                                                                                                        4  Periods per week

Duration of University Examination                                                                                                                                                    3  Hours

University Examination                                                                                                                                                                     75 Marks

Sessional                                                                                                                                                                                         25 Marks

UNIT-I

Indian Industrial Environment – competence, Opportunities and Challenges. Entrepreneurship and Economic growth. Small Scale Industry in India – Objectives, Linkage among small, medium and heavy industries. Types and forms of enterprises.

UNIT-II

Identification and characteristics of entrepreneurs. Emergence of First generation entrepreneurs, environmental influence and women entrepreneurs. Conception and evaluation of ideas and their sources. Choice of Technology - Collaborative interaction for Technology development.

UNIT-III

Project formulation, Analysis of market demand, Financial and Profitability and analysis and Technical analysis. Project financing in India.

UNIT-IV

Project Management during construction phase, project organization, project planning and control using CPM, PERT techniques, Human aspects of project management. Assessment of tax burden.

UNIT-V

Behavioral aspects of entrepreneurs : Personality – determinants, attributes and models. Leadership concepts and models. Values and attitudes. Motivation aspects. Change behavior.

Time Management: Various approaches of time management, their strengths and weaknesses. The urgency addiction and time management matrix.

Suggested Reading :

1.          Vasant Desai , “Dynamics and Entrepreneurial Development and Management”, HPH, 1997.

2.          Prasanna Chandra, “Project- Planning, Analysis, Selection, Implementation and Review”, TMH, 1995.

3.          Stephen R. Covey and A. Roger Merrill, “First Things First”, Simon and Schuster publication, 1994.

4.          G.S. Sudha, “Organizational Behaviour”, NPH, 1996.

5.          Robert D. Hisrich, Michael P. Peters, “Entrepreneurship”, 5/e, TMH, 2005.